Dillon’s Multicultural Ad Pick: Why it helps to know the local customs

Thanks to Intercultural Talk contributer Dillon, age 8, who is learning to recognize great multicultural advertising.  “I chose it because it showed that in English culture it’s polite to finish everything, but in Chinese culture they think you want more if you finish everything,” said Dillon. Look at the fun (depending on your perspective) that ensues when…

Details

Cross Cultural Communications in Music: Jazz and Classical Unite at Chamber Music America

(If you’re my client reading this please skip to the second paragraph) When Carolyn and I first arrived at Chamber Music America’s 32nd annual conference in New York City this past weekend, as “Jazz People” people there representing the Hyde Park Jazz Festival, we thought “what are we doing here?” At the outset people self-identified…

Details

Noting When and How we Reference Race, and the Assumptions behind the Absence

Hey you racist, why did you mention only Serena Williams race in last week’s post about the Mother Nature/Tampax ad? Luckily that comment didn’t come in, but as I was riding the train (or the “L” as we call it in Chicago) downtown yesterday, I realized I did mention Serena’s race, but not “Mother Nature’s”. …

Details

Beyonce, Qadaffi, and Core Values in Intercultural Communications

My college roommate used to love to start conversations at parties by asking “Do you think good and evil are objective or subjective? (This was the same roommate whose favorite Charades word was Dostoevsky’s “Gulag Archipelago,” but that’s another story…) A lively conversation always ensued. Is murder always bad? What if the person is terminally…

Details

New Year…New Vegetable?

What, might you ask, do vegetables have to do with intercultural communications?  Everything, when it’s your 8 year old child suggesting you try a new vegetable every month for the new year.  In talking about multicultural perspectives to Dillon, we like to emphasize that just because people do things differently in different cultures, it doesn’t make…

Details

Multicultural Roller Skating Babies and Other 2009 Freakiest Ads from Adfreak

Chris Guillebeau on his “Art of Non-Conformity” blog suggests promoting someone else when you’re facing inertia about your own work. That’s easy to do in referring to Adweek’s blog, Adfreak, always a fantastic source for insights and samples of ads around the world, and a great playground for multiculturalists fascinated by the construction and representation of culture…

Details