A lot of companies are coming out with their formal response to the Coronavirus, along with sage advice on what to do. Thinking of that reminded me of the time I worked for the Department of Aviation. Among other things I managed the contract for services for people who were homeless. I got a call…
How can you expand your business’ online footprint? Leverage the power and networks of everyone on the team! Here are five easy ways to get started. Social media: Ask everyone on the team to follow your company social pages. Then ask them to invite their friends to follow you. It’s an easy way to jump…
So excited to share this new video series for client The Juniper Center. The theme is “Mom to Mom” when one of the moms is a licensed clinical psychologist. That would be Dr. Margo Jacquot, Chief Care Officer (and founder and director of The Juniper Center. The series is an example of how easy it…
Look at this sweet little cherub angel in a perfectly framed passport photo. Easy, right? But if you panned out, you would see a different picture. Mom is still recovering from back surgery and can’t hold him, so the baby is sitting in the front carriage of a grocery cart. But that’s not tall enough…
Want to get people talking to you? Find a subject that they’re interested in. This is as old (or older, but at least made popular by) as Dale Carnegie’s How to Win Friends and Influence People. Say their name a lot. Get people to talk about themselves or things they know. Take my sister…please! This is…
You know what I mean…Starbucks Baristas are hip and cool, albeit a little snarky. Panera’s team members will stop and ask how you are doing…and actually stay and listen. At Trader Joe’s, you can count on someone saying “follow me” and walking you to the location if you ask where something is. At Walmart…Hello?! Are…
From William Arthur Ward’s “Feeling gratitude and not expressing it is like wrapping a present and not giving it” to Aesop’s “Gratitude is the sign of noble souls,” it’s no secret that gratitude is a good thing: It feels good to get it, but it also feels good to give it. And, on top of…
